4 Ways to Increase Customer Renewals
American companies lose nearly $140 billion annually to avoidable customer churn — that’s a number that would be frightening if it didn’t make so much sense. Businesses lose customers …
Personal Branding Tips For Executives In “Boring” Industries
Building a personal brand is all about capturing attention. If you work in a “boring” industry, it can be tough to communicate the key benefits that differentiate you …
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How Continuous Learning Makes You a Better Leader
Almost every successful leader has one thing in common — they never tire of learning. Lifelong learning is one of the key factors in growing successful businesses. The …
10 Ways to Incorporate Media Accolades Into Your Brand
How should professionals who’ve been featured on a media list, such as Forbes 30 Under 30, use the recognition as part of their online brand? Young Entrepreneur Council …
6 Tips for Content That Converts
Name a major company, and you can bet it invests in content marketing. Among those with 100 or more employees, 84.5 percent use the tactic to build awareness …
3 Ways to Excel in Finding a Suitable Job
Just two decades ago, finding a suitable job was simplistic. People wrote their own résumés, had them edited by trusted friends, and walked into the interview with confidence …
11 Brand-Building Strategies to Become a Thought Leader
How can a young founder signal or demonstrate their position as a thought leader and build their personal brand, despite their newcomer status? Young Entrepreneur Council (YEC) is an invite-only organization …
When the Meeting Agenda Says “Casual Attire”
Recently, I attended a large business event in a warm and humid city in the Southeast. The agenda urged participants to dress “casual.” Not business casual. Women have …
10 Tools to Establish and Maintain a Reputable Brand
Brand building is far from easy, especially if you are establishing your personal brand or profile. Whether you are an entrepreneur looking for partners or clients, or a …
Changing Your Brand? Here’s How to Successfully Pivot
What is the best branding move companies can make when trying to pivot or change their image? Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most successful …
5 Ways Smart Entrepreneurs Can Survive the Oncoming Recession
While your business might be riding high on today’s economy, every entrepreneur needs to be prepared for what might come next. More than 75 percent of economists agree …
How to Effectively Use Storytelling to Attract a Larger Brand Following
Today building a personal brand is more about how people can relate to you on their level. In order to create new leads for your business it is …
How Interacting in Professional Groups on Facebook Can Help Your Brand Grow
For years groups on Facebook have been a hub of activity, especially for brands. These are places where you can can actually help attract new Fans without paying …
How Google Discover Affects Search And SEO For Your Personal Brand
The latest Google Discover search update may be a game changer for brands who need to improve their SEO strategy. With more intuitive features your content may now …
How to Use Email Software to Immediately Boost Your Email Efficiency
A lot of time is wasted on email management all over the world. In fact, The Radicati Group estimates that we sent 281+ billion personal and professional emails …
Are Reference Checks Scaring You?
Reference checking is not standard. Smaller companies typically have neither the manpower nor the funds to do thorough reference checks, which could cost hundreds of dollars. Conversely, larger …
4 Best Gifts for High-Value Clients
“Thank you” is a powerful phrase, but it’s just that: a phrase. You thank every customer for their business. When it comes to your most valuable clients, how …
Get The Most Out Of Social Media Groups For Your Personal Brand
For years groups on social media have been a hub of activity, especially for brands. These are a great a place for your personal brand to share helpful …
How The Right Content Optimization Can Increase Brand Visibility
The latest Google search update is now a more mobile-friendly algorithm that keeps up with today’s search trends. As social media and technology has transformed the way we …
How to Make a Logo that Perfectly Matches your Brand
You may know this already, but your company logo is the beating heart of your brand. Your rivals, leads, and customers will judge your business with your logo. …