11 Tips for Creating Your Brand vs. Observing Competitors

What’s your best advice for deciding how much time to spend on creating your own brand vs. monitoring the competition? Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most successful young entrepreneurs. YEC members represent nearly every industry, generate billions of dollars in revenue each year …

How Interacting in Professional Groups on Facebook Can Help Your Brand Grow

For years groups on Facebook have been a hub of activity, especially for brands. These are places where you can can actually help attract new Fans without paying for advertising. Groups can help build your personal brand’s visibility and create more social interactions. By engaging in groups that are relevant …

When the Meeting Agenda Says “Casual Attire”

Recently, I attended a large business event in a warm and humid city in the Southeast. The agenda urged participants to dress “casual.” Not business casual. Women have largely cracked that code. For those who haven’t there’s no shortage of advice. And retailers have special sections featuring business-smart brands like …

How to Use Social Media the Right Way for Building More Leads

Information overload and our ability to become commercial free has changed the old fashioned marketing funnel.  Attention getting tactics will no longer sell your products and services. Your brand audience now controls what they want to see whether this be on a smart phone, tablet, computer or television. Old methods …

Changing Your Brand? 11 Steps to Take First

What is the first step you should take to begin to successfully rebrand? Why start here? These answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most successful young entrepreneurs. YEC members represent nearly every industry, generate billions of dollars in revenue each year and have created …

How Google Discover Affects Search And SEO For Your Personal Brand

The latest Google Discover search update may be a game changer for brands who need to improve their SEO strategy. With more intuitive features your content may now become more visible with the right approach. The latest change by the search engine giant is designed to understand the intent and …

How to Find Speaking Engagements That Build Your Brand

What’s your favorite and most effective method for identifying speaking engagement opportunities that will help build your brand? Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most successful young entrepreneurs. YEC members represent nearly every industry, generate billions of dollars in revenue each year and have created tens of …

Get The Most Out Of Social Media Groups For Your Personal Brand

For years groups on social media have been a hub of activity, especially for brands. These are a great a place for your personal brand to share helpful information and for networking. Groups can help build your community and create more meaningful social interactions. Many brands and businesses focus on …

15 Ways to Identify and Fix Your Branding Mistakes

What’s one thing I’m probably getting wrong with my personal brand, and how can I fix it? Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most successful young entrepreneurs. YEC members represent nearly every industry, generate billions of dollars in revenue each year and have created …

Why Influencer Marketing Is Still Important For Brands

A trusted brand recommendation is important when attracting the audience. High-level influencer connections can help you connect with those prospects, which can make a significant impact on your visibility and sales. How can your brand gain more recognition online? By forging the right relationships with individuals and business leaders. Daily …

6 Motivational Speaking Trends That You Want To Pay Attention To

Caption: Motivational Speakers From Pexels.com Whether you’re planning a small sales meeting with your team or preparing for a national conference, guest speakers need to stay aware of the latest trends to appear — and remain — innovative. More importantly, they need to be able to adapt to changing audience …