What is technical SEO? Small business technical SEO checklist

Technical SEO is an important — but often misunderstood — part of search engine optimization. This article breaks down what technical SEO actually is and provides a helpful checklist for any small business to DIY tech SEO. First, we’ll gain an understanding and explore key technical SEO definitions. We’ll talk …

Real-life advice to make the most of increased digital holiday traffic

Online traffic and shopping have skyrocketed in 2020 due to the pandemic and brick and mortar closures. And as the holidays approach, this trend will continue as we begin to see increased digital holiday traffic. In August, online sales increased 42%, year over year, and consumers spent $63 billion, according …

Shop Must-Have Tech Gifts! Your Guide to the Season’s Hottest Gifts from Dell

StartupNation has partnered with Dell Technologies to bring you the ultimate holiday gift guide. Make Dell your one-stop shop this holiday season and find the newest high-performance tech for everyone on your list—including yourself! From laptops and desktops to monitors and accessories, Dell Technologies has you covered. Click HERE to download Dells’s …

Unleashed Productions: Showcasing businesses & exceeding goals

Foster Coburn is the mind behind Unleashed Productions, Inc., specializing in web design and graphics solutions. You can find Unleashed Productions on Facebook, Pinterest and YouTube. Connect with Foster on LinkedIn, Twitter and Instagram. Tell us about yourself. Who are you? Where are you based? I grew up in Kansas …

A Guide to Positive Reinforcement in UX Design

We love to point out others’ mistakes. However, what about providing positive feedback when a user completes a critical action? Often, applications lack positive feedback mechanisms that contribute to a more positive user experience. Positive reinforcement focuses on rewarding or strengthening correct user behavior. We show the user a fun …

From Our Founder: Creating Opportunity During Times of Crisis

As entrepreneurs and business owners, we do our best to plan for the future. But no matter how much we try to prepare ourselves for the unexpected, none of us could have predicted, nor prepared for, the COVID-19 pandemic and the corresponding economic crisis it has created. Roughly eight months …

Essential tech to grow your ecommerce business

Consumers’ shopping habits have transformed over the years, with more shoppers going online to buy. And even with an uncertain economy, opportunities to grow your ecommerce business continue to abound. Figures from eMarketer show online sales will exceed $700 billion in 2020, and the COVID-19 pandemic is also fueling the …

The Future of Main Street: Moving Your Local Business Online

It’s been a tough year, to say the least, and without being a harbinger of doom and gloom, it’s looking like we won’t see significant improvements for a while yet. Therefore, it’s down to us, as entrepreneurs, to focus on what we can control. We can’t control the COVID-19 virus. …

Happy Thanksgiving 2020

Happy Thanksgiving week! The Holiday Season is here. 2020 is a tough year for many of us, but I hope you can relax for a few days and enjoy Thanksgiving. Of course, this is a unique Thanksgiving. Normally, we travel to see family, but this year we’re staying home. We’ll …

How to Promote Your Business to Local Customers Using Google My Business

Google My Business (GMB) is a free business listing service provided by Google that helps businesses showcase who they are and what they do. Google uses location to provide users with the best possible experience and makes searching and discovering the information they desire fast and efficient. GMB is relevant …

Zwerl Review – Earn Money Online Giving Expert Advice

Zwerl is an online company whose business model involves hiring experts in various fields to answer consumer questions via a smart phone app. The company is fairly new, and are still seemingly in the process of building their customer base. Consequently there isn’t as much information available about them as …

6 website protection must-dos for bars and restaurants

Now more than ever, customers turn to the internet before they decide to visit a local bar or restaurant, and it’s a trend that’s only increasing. But just having a website isn’t enough. To keep visitors’ data safe and your business’s reputation intact, you need to have the right website protection …

What you need to know about open graph tags and other social media metadata

This post was originally published on Feb. 2, 2016, and was updated on August 26, 2019. When you hear the terms “metadata” and “open graph,” are they foreign to you? If so, you’re in the right place. Why? If you want to get found online, and have your stuff shared …

How Hispanic Entrepreneurs are Making an Impact in the Startup Community

As of 2018, the U.S. Hispanic Chamber of Commerce reported that about 4.4 million Latino-owned businesses in the U.S. contribute more than $700 billion to the economy annually. A briefing from Geoscape noted that Hispanic-owned businesses have grown 27.5 percent since 2002, double the growth rate of all U.S. firms, …